This new project involved launching 3 more language versions of the platform in the automatic translation mode.
Currently, the PCC Group offers its customers access to information about its products in 4 language versions of the platform in full translation (Polish, German, English, and Russian) and 6 language versions available in the automatic translation mode.
This means that the users of the Product Portal can now find information about the PCC Group products in languages such as French, Spanish, and Turkish,
Italian, which has been added recently, Portuguese, and Korean.
The PCC Group Product Portal is a comprehensive tool for searching products offered by companies operating within the chemical division of the PCC holding.
The PCC product platform is developing very dynamically and not only offers its users access to extensive information about products but is also a source of interesting information published by the company experts on the blog and in the knowledge base.
In these sections you can find news about the latest products, which include specialized chemicals for a number of industries.
You will also find interesting facts from the world of chemistry and articles about a wide range of applications of the products offered by the PCC Group companies.
What is important here is the fact that this state-of-the-art online platform is constantly being updated and developed based on ongoing statistical analyses, as well as on the basis of market trends in various industries, the characteristics of the chemical market, and the demographics of users looking for raw materials and chemical products and information about their functions and applications.
Thanks to such analyses, the PCC Group is able to make changes on an ongoing basis and introduce new functionalities that are useful to the customers and users of its online product base.
The PCC Group Product Portal in numbers
- More than 1100 chemical products and industrial formulations.
- 5 main segments.
- 31 industries to which the PCC Group’s offer is directed.
- 4 language versions in full translation (Polish, English, German, and Russian).
- 6 language versions in the automatic translation mode (Spanish, Turkish, French, Portuguese, Italian, and Korean).
- An average of 65,000 hits per month (the data does not include hits generated by PCC Group employees from their work devices).
- Over 60% of traffic generated organically (free search results).
- 5 product filtering parameters depending on the user’s preferences (chemical structure, function and application, industry, segment, manufacturer).
- Offer of the 14 PCC Group companies.